Performance Advertising

We take a holistic view of performance advertising and take an integrated approach to paid search, paid social, display and mobile advertising. We tailor-make and optimise your campaigns to meet your business objectives.
Our goal is to achieve measurable performance improvements and lead your marketing to B2B and B2C success. Our work is characterised by a consistently effective use of resources with cost- and benefit-optimised bidding strategies in global advertising campaigns.

With Google Display Advertising and Programmatic Advertising, you can place your ad where your customers see it. Whether you choose image, audio or video as assets, we can help you reach your customers in the right format and on the right platform. With our transparent reporting system, you can get an overview of your campaign at any time. Improve the performance of your campaign through successful display advertising: with the right message in the right place at the right time.

More and more online shoppers are using product search engines like Google Shopping and Amazon at some stage of their online shopping journey. This makes it all the more important to promote your product on the right platform at the right time.
We identify the best product search engine for your product and optimise the data feed to the specific requirements of the respective platform. As usual, we quantify the success of your campaigns and manage them with a performance-oriented approach. Our Stack tool helps you get the most out of your shopping campaigns. We track and monitor the campaign consistently and reliably. In addition, our integrated reporting system allows you to access the performance data of your campaigns at any time.

Mobile devices are a powerful tool for advertisers. With the right strategy for your advertising, you can reach your target audience on different platforms at crucial stages of their shopping experience and at any point. We create mobile app campaigns for different channels such as search, social and display, and manage, track, and optimise them to improve their performance. We support you in the development of strategies for platforms such as Google, Microsoft, Meta, but also with Apple Search Ads as well as HUAWEI Ads.

Ads on social networks are one of the most effective forms of advertising in a multi-channel marketing mix. With us as a partner, we identify and build the target group that is truly relevant to your business goals. Our qualified team of paid social specialists will guide you through all available ad formats on Meta (Facebook and Instagram), XING, LinkedIn, TikTok, Pinterest & Co. and help you select the best options. We also offer in-house design services so you can benefit from efficient and platform-optimised ads.

The loss of data transparency – both through GDPR and various platform developments – combined with the loss of control over your targeting options has drastically changed search advertising in recent years. We have developed specific tools and processes to keep up with this rapidly changing environment. This is how we ensure that your ads remain efficient. This includes setting up campaigns, keyword research, ad text optimisation, comprehensive testing strategies and the continuous expansion of your campaign portfolio. As experienced campaign managers, we analyse your account data and thereby increase the efficiency of your advertising. We go the extra mile to convert your website visitors into customers.