Our campaign in focus
Zava, a European e-heath provider, offers an important contribution to the medical landscape – telemedicine. Online medical services of this kind were almost unheard of before COVID, but now, they’re essential.
We worked with Zava, to create a data-driven content strategy that positioned it as an expert and innovator within the medical field. Rigorous research, elevated by a partnership with a reputable marketing research institute, produced data on medical topics still largely ignored within the media and society. We packaged this data to form the basis of content pieces on topics.
Our results dramatically improved Zava’s profile, greatly increasing its authority score with a huge rise in media mentions. The results were staggering!
