We’re raising a glass (over Zoom, of course) because we have been shortlisted for five Drum awards, split very evenly between our campaigns with kartenmacherei and Yours Clothing.
Our teams worked closely with our clients to produce two unique campaigns. With online greetings card shop kartenmacherei, we conducted a survey of Germany’s preferences and tendencies regarding weddings. We turned this data into a full study, including a whitepaper, interactive campaign landing page, over 130 dynamic charts and expert interviews.
Our collaboration with plus-size clothing brand Yours Clothing saw us create a highly shareable open letter on body shaming, a topic close to the hearts of the target audience, to build customer trust in the brand.
This won’t be our first time at The Drum Awards, having won in 2018 and at The Drum’s DADI awards last year. The awards usually take place in April but they have had to be postponed for now – we will have our fingers crossed for later in the year.
Here is the full list of awards for which we were nominated:
- SEO – Most Effective Use of Content: kartenmacherei
- SEO – Best B2C Campaign: kartenmacherei and Yours Clothing
- SEO – Most effective Use of PR: Yours Clothing
- SEO – Most Effective Use of Data: kartenmacherei
Dominique Harris, Head of Content Marketing, says:
It is so wonderful to see our teams’ hard work recognised, which of course, we could not have accomplished without our clients.
Congratulations to our teams and to everyone nominated!
The Drum and The Drum Search Awards
The Drum is Europe’s largest media and marketing website, showcasing innovative and effective PR work for their 1.4 million readers. The annual The Drum Search Awards celebrates the year’s top search achievements, to make sure that it gets noticed by partners, clients and colleagues. The Drum Awards 2020 will take place later this year.
