Peak Ace celebrates another year of search excellence with Silver GSA award for “Best Use of Search – Travel / Leisure”.
The results are in, and Peak Ace is celebrating another fantastic achievement! At this year’s Global Search Awards, our team proudly took home Silver in the category “Best Use of Search – Travel / Leisure (SEO): Large” for our campaign with TUI: Dominating Digital Newsrooms with Data (Storytelling).
A Data-Driven Storytelling Success
The campaign showcased the power of blending creativity and data to achieve outstanding digital PR results. Across 2024, Peak Ace delivered 27 individual data-driven activations for TUI, combining robust market research, interactive content formats, and tailored newsroom outreach.
The results spoke volumes:
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748 high-quality backlinks from top-tier media
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350 media mentions across international publications
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A significant boost in organic visibility and traffic across key business segments
By leveraging data storytelling and compelling content creation, TUI strengthened both its brand awareness and thought leadership in the competitive travel sector, proving that strategic creativity really does pay off.
A Remarkable Year for Search Excellence
This year’s competition was fierce, with many remarkable campaigns showcasing innovation and expertise across the industry. Peak Ace is honoured to be recognised among such exceptional work.
We’d like to extend a huge congratulations to all our fellow winners, whose inspiring projects continue to raise the bar for excellence in search marketing:
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Prosperity Media & GO Rentals – Fueling EEAT with Empathy
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Wolfgang Digital & Trinity College Dublin – The Golden Ticket
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Bord Gáis Energy – Power in Comparison: SEO That Converts at Scale
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s360 & BAUHAUS – Building a Paid Search PowerHAUS
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Web2Media & Bjarne Nielsen – Leading The Charge In The EV-Market
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Vroom Digital & EPIC The Irish Emigration Museum – The Love Story Before “Love Story”
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Follo & Decathlon – Scaling Filtered Listing Pages Across Europe
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Re:signal & ASICS – On the Right Track: Running Towards Excellence
- Somebody Digital & UpCloud – Delivering Customer Conversion & Volume
Be sure to check out the full list of this year’s Global Search Award winners.
Looking Ahead
Awards like these remind us why we do what we do: to push boundaries, explore new ideas, and deliver measurable impact for our clients. A heartfelt thank-you to Don’t Panic Events for hosting another brilliant ceremony, and of course, to the Peak Ace team, whose passion and dedication make these wins possible.
Here’s to another year of innovation, creativity, and digital excellence!