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Der Peak Ace Blog
Online Marketing News, Berichte von Konferenzen, sowie Infos zum Peak Ace Team und Updates zu unseren Events. Schaut regelmäßig vorbei, es lohnt sich!
Have you heard? The Global Agency Awards were last night, and Peak Ace got to be part of the celebrations. Even hosted online and attended from the comfort of our homes, the awards ceremony was full of intensity and excitement. By the end of the night, we had won an amazing 12 awards! Of our whopping 22 nominations, here is a full list of the prizes we w
A crash course from Peak Ace’s MarTech team Excellent marketing technology results come from one thing and one thing only: good data. Whatever you can bring to the table is nothing if you don’t have sufficient, trustworthy data and especially if you do not manage it properly. GDPR and tightened cookie consent regulations have made it trickier to g
The boys are back in town! Last night, the European Search Awards hosted their first live, in-person awards ceremony in three long years at Barcelona's fabulous La Llotja de Mar. We were thrilled to be able to attend the event and even more delighted to take home a staggering 5 prizes! Of our 12 nominations, here are the trophies we’ll have to cram in
Die marktführende, unabhängige Media-Agenturgruppe HEROIKS aus Frankreich führt ihre französische SEO-Agentur Search Foresight und ihre deutsche Performance-Marketing-Agentur Peak Ace unter der einheitlichen Dachmarke Peak Ace zusammen. Search Foresight, eine der führenden SEO-Agenturen Frankreichs, trägt fortan den Namen Peak Ace France. Im Jahr 1
The leading French independent advertising group HEROIKS will unite its performance marketing branches in France and Germany under the Peak Ace brand. In an exciting development for both companies, Search Foresight, one of France’s leading SEO agencies, will rebrand to Peak Ace France effective immediately as part of the HEROIKS group’s expandi
A new international client recently joined Peak Ace AG’s portfolio, with the arrival of online car sales site AutoScout24. Peak Ace has been supporting Europe’s largest platform for used and new cars since January 2022 as part of a large-scale content marketing campaign. Within the campaign period, Peak Ace will be working on optimising the platformâ
Mit dem Online-Automarkt AutoScout24 kommt ein neuer internationaler Kunde zum Portfolio der Peak Ace AG hinzu. Seit Januar dieses Jahres wird die europaweit größte Plattform für Gebraucht- sowie Neuwagen im Rahmen einer groß angelegten Content-Marketing-Kampagne durch Peak Ace unterstützt. Innerhalb des Kampagnenzeitraums werden die Inhalte der Pla
Peak Ace AG, a Berlin-based performance marketing agency, has achieved 2022 Premier Partner status in the Google Partners programme. This month, Google recognised the achievements of some of the top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the new Google Partners programme. It has undergone
Another year has gone by - and what a year it's been! As always, Peak Ace has been busy winning awards and appearing at events, but we've also seen through some very special changes. We've opened a new office, signed new clients, adapted to the new working situation brought on by global events, and started a (new) newsletter to document it all. Want to k
Server-side tracking: Get that data! If you're wondering how to make sure that your ads are seen by the right people to maximise potential conversions, you're in the right place. We all know that the new GDPR rules and the restrictions on targeted advertising have made it more difficult to ensure that your ads are optimised, but there is a solution. W
Our awards season has been rounded off by yet another win! Last night, at the Global Content Awards 2021, we were honoured to receive two awards for our content work this year. Our campaign "Trust me, I'm an online doctor" with our client Zava netted us the award for Global Content Strategy of the Year. We were also delighted to
We’re so pleased to let you know that Peak Ace won big at the European Agency Awards 2021, taking home 8 different awards! We won 3 Campaign Awards, including: Best PPC Campaign with TIMOCOM (Rebuilding Paid Search from Lisbon to Moscow) Best Marketing Campaign with Pool Chlor Shop, TIMOCOM and Zava Best Pan Euro
Have you heard the news? Peak Ace mastered the 2021 Global Marketing Awards night, taking home 7 different awards. We won 5 Campaign Awards, including: Global B2C CampaignPeak Ace & Pool Chlor Shop – Swimming against the COVID-19 TideGlobal eCommerce CampaignPeak Ace & Pool Chlor Shop – Swimming against the COVID-19 TideGlobal He
A new international customer has joined Peak Ace AG's portfolio: the US multi-tool manufacturer Leatherman. The new partnership will kick off in October this year and will begin with Performance Advertising work for four major European markets (Germany, Italy, France, and Spain). Further European m
Mit dem US-amerikanischen Multi-Tool-Hersteller Leatherman kommt ein neuer internationaler Kunde zum Portfolio der Peak Ace AG hinzu. Kick-off des Projekts ist im Oktober dieses Jahres – zunächst mit Performance Advertising für die vier Märkte Deutschland, Italien, Frankreich und Spanien. Weitere europäische Märkte folgen 2022. Peak Ace übernimmt
Yes, awards season is still going - and Peak Ace is still winning! We're delighted to have taken home a very special prize at last night's fantastic Global eCommerce Awards ceremony. We were up for two awards: Global eCommerce Search Campaign of the Year and Global eCommerce Large Agency of the Year, and we took home the Global eCommerce Large Agency of
Unser individueller Ansatz für ein kontinuierliches Lernen & Weiterentwickeln Die Peak Ace Academy ist für uns mehr als eine Online-Lernplattform. Vielmehr ist das interne Schulungstool ein elementarer Bestandteil und Eckpfeiler unseres Unternehmens. Mit dem Ziel, das kollektive Wissen unserer Teams besser zu strukturieren und für alle Peak
Our unique approach to learning & development A cornerstone of Peak Ace, the Peak Ace Academy is our internal online learning platform and training programme. We launched the academy years ago, seeking to better structure our teams’ collective knowledge and to empower our Peak Acers to deliver excellenc
There's another reason to celebrate over at Peak Ace HQ, as we're the proud owners of a stunning 11 Global Digital Excellence Awards! Here's a full list of our wins:GLOBAL PPC CAMPAIGN OF THE YEAR – B2C - Peak Ace & Pool Chlor ShopGLOBAL PPC CAMPAIGN OF THE YEAR – B2B - Peak Ace & TIMOCOMGLOBAL BIDDAB
Who doesn't love a cookie? Well, when it comes to virtual cookies, the answers is apparently, everybody. Browsers like Safari and Firefox have been blocking third-party cookies already for some time. Google will (eventually) join the club too. What does this mean for advertisers and website owners relying on cookies to analyse visitor behaviour? That's wher
